Saturday, July 9, 2011

BURTON

Burton model
BURTON
BURTON IS ONE OF THE MOST SUCCESSFUL MID-MARKET MENSWEAR BRANDS ON THE HIGH STREET AND HAS OVER 400 STORES IN THE UK AND REPUBLIC OF IRELAND.

TIMELINE

1900
MESHE OSINSKY ARRIVES IN BRITAIN FROM LITHUANIA AGED 15 AND CHANGES HIS NAME TO MONTAGUE BURTON, INSPIRED AFTER SPENDING AN AFTERNOON AT BURTON-ON-TRENT RAILWAY STATION.
1903
MONTAGUE BURTON WELCOMES HIS FIRST CUSTOMERS AFTER FOUNDING THE CROSS-TAILORING COMPANY IN CHESTERFIELD.
1910
STORES OPEN IN AND AROUND SHEFFIELD AND LEEDS.
1914
AT THE START OF THE FIRST WORLD WAR, PRODUCTION AT THE RENAMED BURTON CHANGES FROM SUITS TO UNIFORMS AND PRODUCES CLOTHING FOR NEARLY A QUARTER OF THE ARMED FORCES.
1917
THE BUSINESS CONTINUES TO GROW AND BURTON BECOMES A PRIVATE COMPANY.
1925
BY ITS 25TH ANNIVERSARY BURTON IS THE LARGEST CHAIN OF TAILORING STORES IN THE WORLD.
1929
THE COMPANY GOES PUBLIC AS MONTAGUE BURTON THE TAILOR OF TASTE LTD.
1931
MONTAGUE BURTON IS KNIGHTED FOR HIS EFFORTS IN 'FURTHERING INDUSTRIAL RELATIONS AND INTERNATIONAL PEACE'
1939
ON THE EVE OF THE SECOND WORLD WAR BURTON AGAIN TURNS TO PRODUCTION OF UNIFORMS FOR THE TROOPS.
1940
TO BOOST THE WAR EFFORT, BURTON SPONSORS THE MONTAGUE BEE SPITFIRE.
1945
BURTON PRODUCES THE DEMOB SUIT FOR WAR VETERANS, NICKNAMED ‘THE FULL MONTY' IT INCORPORATES A SUIT, SHIRT AND TIE. AT THIS TIME BURTON WAS ESTIMATED TO BE CLOTHING AROUND ONE-FIFTH OF THE BRITISH MALE POPULATION.
Photo of Peter Robinson store
1946
THE BUSINESS TAKES OVER THE PETER ROBINSON FASHION GROUP – SIGNALLING ITS FIRST STEP INTO WOMENSWEAR.
1952
FOUNDER SIR MONTAGUE BURTON DIES. AT THE TIME OF HIS DEATH THE COMPANY IS THE LARGEST MULTIPLE TAILOR IN THE WORLD WITH 616 STORES.
1966
BURTON PROVIDES SUITS FOR THE VICTORIOUS ENGLAND WORLD CUP FOOTBALL TEAM.
1988
OUR TOTTENHAM COURT ROAD STORE BECOMES BURTON'S FIRST CENTRAL LONDON OUTLET WHILE FLAGSHIPS OPEN IN PLYMOUTH AND BIRMINGHAM.
1997
BURTON IS REPLACED AS THE BUSINESS' CORPORATE IDENTITY, WHICH IS RENAMED ARCADIA GROUP.
2002
THE BRAND ONCE AGAIN PROVIDES SUITS FOR THE ENGLAND TEAM IN THE WORLD CUP FOOTBALL TOURNAMENT.
2006
BURTON TEAMS UP WITH THE BOBBY MOORE FOUNDATION TO MARK THE 2006 WORLD CUP. THE BRAND SELLS T-SHIRTS AND WRISTBANDS TO RAISE AWARENESS AND MONEY TO RESEARCH INTO BOWEL CANCER, WHICH CLAIMED THE LIFE OF THE 1966 TEAM CAPTAIN.
2007
BURTON LAUNCHES ITS PREMIUM BLACK LABEL IN 20 STORES AND ONLINE. THE RANGE FEATURES CLASSIC PIECES FEATURING LUXURY FABRICS AND DESIGNER TOUCHES.
Source:... Arcadia Group. co .uk

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