Showing posts with label fashion. Show all posts
Showing posts with label fashion. Show all posts

Saturday, July 9, 2011

OUTFIT


Dorothy Perkins Model


OUTFIT
OUTFIT BRINGS HIGH STREET FASHION TO OUT-OF-TOWN AND EDGE-OF-TOWN RETAIL LOCATIONS, OFFERING ALL THE SEVEN ARCADIA BRANDS ALONG WITH OTHER SELECTED RANGES. IT PROVIDES CUSTOMERS WITH EASY ACCESS TO THEIR FAVOURITE BRANDS ALL UNDER ONE ROOF IN [27] RETAIL PARKS ACROSS THE UK.
Store photo
ARCADIAGROUPHISTORYMORE

TIMELINE

1995
OUTFIT LAUNCHES ON A NOTTINGHAM RETAIL PARK AS PART OF A THREE-STORE TRIAL WITH THE AIM OF CAPITALISING ON THE GROWTH IN OUT-OF-TOWN SHOPPING.
1996
TEAM IS GIVEN GO-AHEAD BY THEN OWNERS SEARS TO EXPAND THE CONCEPT.
1997
OUTFIT GROWS TO INCLUDE STORES IN LOCATIONS SUCH AS CHESHUNT, CROYDON, COVENTRY AND SWANSEA.
1999
OUTFIT AND ITS 12-STORE PORTFOLIO BECOMES PART OF ARCADIA GROUP.
2002
EXPANSION RESUMES WITH THE OPENING OF A NEW STORE OUTSIDE SWANSEA.
2003
FURTHER NEW STORES ARE ADDED AS RETAIL PARKS BECOME AN ESTABLISHED PART OF THE UK SHOPPING LANDSCAPE.
2007
OUTFIT TEAMS UP WITH SAMARITANS, TAKING PART IN THE 24:7 FUNDRAISING EVENT AND SELLING PIN BADGES FOR THE EMOTIONAL SUPPORT CHARITY.
Source.. arcadia. co. uk

Thursday, July 7, 2011

DOROTHY PERKINS

DOROTHY PERKINS HISTORY
ESTABLISHED OVER 90 YEARS AGO, DOROTHY PERKINS IS NOW ONE OF THE BIGGEST FASHION RETAILERS IN THE COUNTRY, WITH NEARLY 600 UK STORES AND OVER 50 INTERNATIONAL OUTLETS. THE BRAND TRADES OVER 1.5MILLION SQUARE FOOT OF SPACE, FROM SMALL TOWNS TO MAJOR CITY CENTRES.
FASHION IS FAST TO MARKET - RANGES ARE UPDATED WEEKLY IN OUR STORES AND DAILY ONLINE. THE STORE OFFERS FASHION FOR ALL – CLOTHING IN SIZES 6 TO 22, AND A WIDE RANGE OF COLLECTIONS INCLUDING TALL, PETITE, MATERNITY, LINGERIE, SHOES AND ACCESSORIES.
VALUE FOR MONEY HAS ALWAYS BEEN ONE OF DOROTHY PERKINS CORE VALUES, AND THE BRAND PROVIDES A SHOPPING EXPERIENCE CUSTOMERS CLEARLY LOVE – A JERSEY TOP IS SOLD EVERY TWO SECONDS AND THE STORE HAS WON NUMEROUS AWARDS.
OUR CUSTOMERS
WITH AN AGE RANGE OF 25 – 45 YEARS, DOROTHY PERKINS HAS THE WIDEST CUSTOMER BASE OF ALL OUR BRANDS. THE BRAND'S AVERAGE CUSTOMER IS IN HER EARLY THIRTIES AND SHE'S LIKELY TO BE A BUSY MUM OR WORKING WOMAN.
SHE LOVES FASHION AND TAKES A CLOSE INTEREST IN THE NEW TRENDS, BUT DOES NOT FEEL CONFIDENT TO CARRY OFF SOME OF THE LATEST LOOKS. SHE IS NOT ALWAYS CONFIDENT ABOUT HER BODY, AND DOESN'T ALWAYS KNOW WHAT SUITS HER SO LOOKS FOR INSPIRATION AND ADVICE AS TO WHAT SUITS HER. QUALITY, FIT AND PRICE ARE ALL IMPORTANT TO HER.
1909 
DOROTHY PERKINS BEGINS LIFE AS 'LADIES HOSIERY AND UNDERWEAR LIMITED'
1919
THE COMPANY EXPANDS TO 12 SHOPS. THE IMPRESSIVELY PRICED FIVE-SHILLING (25 PENCE) BLOUSES AND RANGE OF KNITWEAR ARE INTRODUCED, LAYING THE FOUNDATIONS OF THE DOROTHY PERKINS VALUE FOR MONEY PROPOSITION.
1939
THE TRADING NAME 'DOROTHY PERKINS' IS ADOPTED, INSPIRED BY THE NAME OF THE CLASSIC RAMBLING ROSE.
AT THE OUTBREAK OF THE SECOND WORLD WAR DOROTHY PERKINS IS TRADING FROM 75 SHOPS.
1966
DOROTHY PERKINS OPENS ITS 250TH SHOP - THERE IS NOW A DOROTHY PERKINS ON MOST BRITISH HIGH STREETS. CASH REGISTERS ARE ALSO INTRODUCED IN ALL OF THE BRAND'S STORES.

1969 
BEGINNING A SIX YEAR WORKING RELATIONSHIP WITH BIBA, DOROTHY PERKINS BUYS A CONTROLLING STAKE IN THE FAMOUS CLOTHES COMPANY. DOROTHY PERKINS SELLS BIBA MAKE-UP FROM ITS OWN STORES AND FUNDS THE OPENING OF 'BIG BIBA', AN ICONIC STORE ON KENSINGTON HIGH STREET COMPLETE WITH ITS OWN ROOF GARDENS AND PINK FLAMINGOS!
1977
DOROTHY PERKINS ACQUIRES ITS FIRST STORE ON THE MOST FAMOUS SHOPPING STREET OF THEM ALL - OXFORD STREET, LONDON. AT 7,500 FEET THIS STORE IS NOW THE LARGEST DOROTHY PERKINS.
1979
DOROTHY PERKINS IS BOUGHT BY THE BURTON GROUP.
1987
THE 'SECRETS' LINGERIE AND NIGHTWEAR RANGE IS INTRODUCED IN DOROTHY PERKINS AND IS AN INSTANT HIT.
1988
THE DOROTHY PERKINS ACCOUNT CARD IS LAUNCHED.
1993
THE DOROTHY PERKINS 'MATERNITY' RANGE IS ROLLED OUT IN SELECTED CITY STORES. THE RANGE OFFERS EXPECTANT MOTHERS FASHIONABLE, AFFORDABLE AND COMFORTABLE MATERNITY CLOTHING IN SIZES 8-20.
1994
THE COMPANY IS ONE OF THE FIRST TO HARNESS THE POWER OF CELEBRITY BY CHOOSING HELENA CHRISTENSEN AS THE 'FACE' OF DOROTHY PERKINS. THE STRAPLINE AT THE TIME IS 'WHERE YOU CAN AFFORD TO LOOK GOOD'.
Dorotht Perkins store photo
1997
YASMIN LE BON JOINS HELENA CHRISTENSEN AS ANOTHER 'FACE' OF DOROTHY PERKINS.
1998
THE BURTON GROUP PLC BECOMES ARCADIA GROUP PLC. DOROTHY PERKINS IS NOW PART OF THE SAME FAMILY AS BURTON, EVANS, HAWKSHEAD, PRINCIPLES, RACING GREEN, TOPSHOP AND TOPMAN.
THE 'PETITE' RANGE IS INTRODUCED INTO SELECTED STORES, OFFERING WOMEN 5FT 3IN AND UNDER A COLLECTION TO FIT AND FLATTER THEM.
1999
AN ONLINE SHOPPING FACILITY IS LAUNCHED ATDOROTHYPERKINS.COM WHERE CUSTOMERS CAN SHOP DOROTHY PERKINS 24 HOURS A DAY, 7 DAYS A WEEK. 
2001
A 'TALL' RANGE IS LAUNCHED IN SELECTED STORES FOR WOMEN 5FT 8IN AND OVER, MADE UP OF SPECIALLY DESIGNED PIECES FOR THE TALLER WOMAN, AS WELL AS ADAPTED TRENDS FROM THE CORE DOROTHY PERKINS RANGE.
2002
PHILIP GREEN, OWNER OF BHS, PURCHASES THE ARCADIA GROUP PLC.
2003
THE DOROTHY PERKINS 15,000 FOOT FLAGSHIP STORE OPENS ON LONDON'S OXFORD STREET ABOVE BOND STREET TUBE STATION.
2008
TODAY DOROTHY PERKINS HAS NEARLY 600 UK STORES, 52 INTERNATIONAL OUTLETS IN COUNTRIES INCLUDING SPAIN, GIBRALTAR, CYPRUS, TURKEY AND SINGAPORE, AS WELL AS THEIR LARGEST STORE DOROTHYPERKINS.COM

sOURCE: arcadiagroup. co. uk

Sunday, June 12, 2011

Miss Selfridge


About Miss Selfridge

Who are Miss Selfridge and what do they do? If you live in the UK then you may well have seen Miss Selfridge stores in a town or city near you. As a leading retailer of fashionable clothes for women, they have become well known here.
But how much do you know about the company or the way in which they operate online? Our informative articles on all aspects of the Miss Selfridge brand can help you to find out all that you need to know before making a purchase.

The Arcadia Group

Miss Selfridge are part of a much larger organisation, known as The Arcadia Group. The Arcadia Group itself is privately owned by Taveta Investments Limited, which is owned by Sir Philip Green and his family. The Arcadia Group operates more than 2,500 outlets, with the brands operating in more than 30 countries worldwide, including locations in Europe, the Middle East and the Far East.
So where does Miss Selfridge fit in? The answer is that Miss Selfridge are just one of the brands operated by The Arcadia Group. You'll probably have heard of plenty of the other brands too, since the include some leading retail names, such as Burton, Dorothy Perkins, Evans, Topman, Topshop and Wallis.

The history of Miss Selfridge

What about the Miss Selfridge brand? Originally born way back in 1966, it started life as a young fashion department within the Selfridges department store, located in London. The first standalone outlets were to be launched just 3 years later.
In 1984, some 18 years after its foundation, the brand received its first advertising campaign, drawing it to the attention of many more shoppers.
It became part of the Arcadia Group in 1999 and the flagship Miss Selfridge store opened in London's Oxford Street in 2001. In 2006 the brand celebrated its 40th year.

Miss Selfridge customers

So what sort of people buy from Miss Selfridge? It seems that an increasingly diverse number of shoppers choose to buy clothing and fashionable items from the stores, both in the high street and via their website. With more than 180 stores worldwide, the target market remains young, fashionable women - the 18-24 age group is a key demographic for the brand.

Miss Selfridge News

Miss Selfridge in Gulf countries

In gulf countries Alshaya trading company( www.alshaya.com ) is franchiser. It have a store in UAE, Kuwait, Qatar, kingdom of Saudi Arabia, and in Bahrain. In Bahrain its in Bahrain City Center known as BCC....ground floor, just near to TOPSHOP/TOPMAN.

 for latest offers contact: Ph no#1717949