Miss Selfridge

About Miss Selfridge

Who are Miss Selfridge and what do they do? If you live in the UK then you may well have seen Miss Selfridge stores in a town or city near you. As a leading retailer of fashionable clothes for women, they have become well known here.

But how much do you know about the company or the way in which they operate online? Our informative articles on all aspects of the Miss Selfridge brand can help you to find out all that you need to know before making a purchase.

The Arcadia Group

Miss Selfridge are part of a much larger organisation, known as The Arcadia Group. The Arcadia Group itself is privately owned by Taveta Investments Limited, which is owned by Sir Philip Green and his family. The Arcadia Group operates more than 2,500 outlets, with the brands operating in more than 30 countries worldwide, including locations in Europe, the Middle East and the Far East.

So where does Miss Selfridge fit in? The answer is that Miss Selfridge are just one of the brands operated by The Arcadia Group. You'll probably have heard of plenty of the other brands too, since the include some leading retail names, such as Burton, Dorothy Perkins, Evans, Topman, Topshop and Wallis.

The history of Miss Selfridge

What about the Miss Selfridge brand? Originally born way back in 1966, it started life as a young fashion department within the Selfridges department store, located in London. The first standalone outlets were to be launched just 3 years later.

In 1984, some 18 years after its foundation, the brand received its first advertising campaign, drawing it to the attention of many more shoppers.

It became part of the Arcadia Group in 1999 and the flagship Miss Selfridge store opened in London's Oxford Street in 2001. In 2006 the brand celebrated its 40th year.

Miss Selfridge customers

So what sort of people buy from Miss Selfridge? It seems that an increasingly diverse number of shoppers choose to buy clothing and fashionable items from the stores, both in the high street and via their website. With more than 180 stores worldwide, the target market remains young, fashionable women - the 18-24 age group is a key demographic for the brand.

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Miss Selfridge in Gulf countries

In gulf countries Alshaya trading company( www.alshaya.com ) is franchiser. It have a store in UAE, Kuwait, Qatar, kingdom of Saudi Arabia, and in Bahrain. In Bahrain its in Bahrain City Center known as BCC....ground floor, just near to TOPSHOP/TOPMAN.

www.alshaya.com

 for latest offers contact: Ph no#1717949